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Lloyd's of London features New Life Agency, Inc.

Lloyd's featured NLA in response to our NEW**Assisted Reproduction Insurance newsletter.

PRESS RELEASE March 15, 2010

Lloyd's of London News Features New Life Agency, Inc. LOS ANGELES, March 15 /PRNewswire/ New Life Agency, Inc. [NLA] was recently featured by Lloyd's of London in their electronic market newsletter. The newsletter features stories about global events and trends that affect the Lloyd's insurance market. The article featuring New Life was in response to the recent press release announcing New Life joining forces with Diamond Institute and Walgreens Specialty Pharmacy to introduce the nations first in vitro fertilization insurance program.

This one of a kind in vitro fertilization insurance program provides coverage for individuals and couples struggling with infertility.

New Life Agency continues to be the market leader with cutting edge products committed to meeting the current and anticipating the future needs of infertile patients and the ART industry with Assisted Reproduction Insurance.

The electronic publication can be viewed by clicking on the following link or by cutting and pasting the link into your internet browser.

http://www.lloyds.com/News_Centre/Features_from_Lloyds/News_and_features_2009/Market_news/Lloyds_cover-smoothes-cost-of-fertility-treatment.htm

About New Life Agency

New Life Agency, Insurance Agency is a fully licensed Surplus Lines Company across the United States as a Lloyd's of London Coverholder and underwriter offering insurance products secured and "A" rated superior security by A.M. Best, financial size XV (excess of two billion dollars). New Life provides insurance for intended parents, surrogates, egg donors and the professionals of the assisted reproduction medical industry with over 10 years of experience exclusively in Assisted Reproduction Insurance®.

A new standard of care for New Life Agency, Inc. is New World Administrators, Inc. New World Administrators is a third party administrator providing customer care and claims handling service exclusively to New Life Agency, Inc. and are committed to providing World Class customer Care in claims servicing and administration to our clients. New Life Agency, Insurance Agency, Inc., 1-877-952-5433(LIFE), www.newlifeagency.com

CONTACT: New Life Agency, Inc Trish Taylor, President Founder trish@newlifeagency.com 877-952-8082

The Diamond Institute Rochelle Siorta rochelles@diamondinstitute.com 973-761-5600

Walgreens Enyde Polesuk Enyde.polesuk@walgreens.com 973-796-3307

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OFFICE LOCATIONS New Life Agency 6900 Aragon Circle Buena Park, CA 90620

Phone and Fax Policy Coordination and Sales Phone: 877-952-LIFE (5433) Fax: 877-952-5589 E-mail: info@newlifeagency.com Web: www.newlifeagency.com

New World Administrators 2491 Alluvial Ave. Suite 500 Clovis, CA 93611

Claims and Customer Care Phone: 877-952-5443 Fax: 866-463-2451 E-mail: care@newworldadministrators.com Web: www.newworldadminstrators.com

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